CEO LinkedIn best practices

Best Practices 3 replies 41 views Tags:  social media
Amy Olsen 3 months

Our new CEO is interested in building a LinkedIn presence. I know several cancer center CEOs are already active on the platform, and I’d love to learn from your experience.

Who manages those accounts at your institution—the communications team, the CEO’s office, or a combination of both? And what does your workflow look like for content planning, drafting, and approvals?

Thanks in advance for sharing any insights!